Aventria Health Group
How to Effect Change in Healthcare
Pharmaceutical vice presidents, executive directors, brand leads, marketing leads, and commercial leads: In the vast and complex world of...
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Aventria Health Group
- Aug 15
- 2 min
Aventria Gets Honored for Organized Customer Collaboration
Pharmaceutical vice presidents, executive directors, brand leads, marketing leads, and commercial leads: Are customer collaborations easy...
Aventria Health Group
- Jul 5
- 2 min
Boost Rxs With Hyper-targeted Prescriber and Patient Messaging
Discover how to overcome access issues to prescribers and complement field efforts with nonpersonal promotions. Read more.
Aventria Health Group
- Jun 26
- 2 min
Alter the Cost of Access Trends on Your Brand Revenue
Payer access controls can result in patients abandoning Rxs. RxRecovery™ counters payer access challenges that contributes to brand revenue.
Aventria Health Group
- Jun 8
- 3 min
A Proven Approach to Overcome Fragmented Specialty Brand Messaging
Pharmaceutical SVP/VP Market Access, VP Key Accounts, SVP Therapeutic Business Units, Brand Directors, Directors of Patient Support...
Aventria Health Group
- May 25
- 2 min
From “Click to Closet” to EHR Resources in 98% of Top IDNs
EHR integration changed how messages and resources for patients and providers are delivered to where they are. Aventria helped lead the way.
Aventria Health Group
- May 16
- 2 min
The IRA Provisions: It’s NOT Business as Usual
Peter Neumann, CEVR director, discussed CMS drug negotiation provisions in the IRA and implications on a Relentless Health Value™ podcast.
Aventria Health Group
- Apr 20
- 3 min
Unlock the Power of an Aventria Executive ThinkTank™ to Prepare for the IRA
The IRA creates a game-changing set of considerations and imperatives for Pharma and the healthcare system. An Aventria Executive ThinkTank™
Aventria Health Group
- Apr 3
- 2 min
Revolutionize Your Market Access Brand Planning for Near-term Success
An overabundance of major healthcare trends (cost of access, changing stakeholder roles, competition for patient control, legislative...
Aventria Health Group
- Dec 5, 2022
- 3 min
Generate a Groundswell for Cost-effective Disease Awareness
When you need to raise awareness about a disease and its appropriate management, the Aventria Groundswell Solution™ is an alternative...
Aventria Health Group
- Oct 19, 2022
- 2 min
Is Your Brand Content Where Your Patients Are?
Many brands are challenged to transform their approach for reaching targeted patients with data-driven, segment-specific messages...
Aventria Health Group
- Jul 18, 2022
- 2 min
Digital Solutions for Healthcare Providers Should Check This Box…
The recent Asembia Specialty Pharmacy Summit reminded us: Technology will continue to play an increasing role in improving patient outcomes.
Aventria Health Group
- Jun 16, 2022
- 3 min
How to Create a Groundswell to Activate Stakeholders and Increase Rare Disease Awareness
Raising awareness and interest in a disease area that is not top of mind is a common problem for the marketing of brands for rare diseases.
Aventria Health Group
- May 27, 2022
- 3 min
Medicare Advantage Growth = Opportunities for Pharma to Support Patient Care
The Centers for Medicare & Medicaid Services (CMS) is transforming payment, delivery, and care in Medicare Advantage (MA) policies.
Aventria Health Group
- May 18, 2022
- 3 min
Addressing 4 Fundamental Healthcare Challenges Critical for Pharma Success
After spending a week at the Asembia 2022 Specialty Pharmacy Summit, it became clear that new approaches are needed to address key...
Aventria Health Group
- Apr 22, 2022
- 2 min
Best Practices ≠ Most Practices, and Patients Pay the Price
Care gaps. Behavioral change. Suboptimal knowledge and care. Access challenges. Attention and time deficits.
Aventria Health Group
- Apr 4, 2022
- 2 min
Do You See Impact in Customer Collaborations?
Effective customer collaborations can deliver great value, such as improved patient outcomes, satisfaction, appropriate use, and care delive
Aventria Health Group
- Mar 7, 2022
- 3 min
IDN Segmentation Sophistication
Is It Time to Redefine Your Organized Provider Prioritization Criteria? Brand, payer marketing, market access, and managed markets teams:...
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